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Don 02-24-2012 02:20 PM

WSJ: " Now This Is a Rivalry: Ford vs. Chevy "
 
The WSJ Sports page has articles that are unique, not the typical box scores or recaps. Return of the vehicle brand identification in 2013.

" Now This Is a Rivalry: Ford vs. Chevy "

" Motor racing is unique among sports, thanks to its ties to big industry. Nobody ever went to a football game to cheer on a brand of football. Nobody ever dreamed of driving a hockey puck. At a car race, consumer brands are the center of the action. And there are no brands more synonymous with America than Ford and Chevrolet. "

" To drum up publicity on the eve of Daytona, Ford has already unveiled its 2013 racing Fusion. For the first time ever, the Sprint Cup racer's body was designed in the same studio by the same designers who created the showroom Ford for which it is named. "


Daytona 500: The Revival of the Ford-Chevy Rivalry - WSJ.com


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