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This isn't strictly relevant to car paint, but in process color printing there are "pure" blacks, printed only with black ink, and "rich" blacks, printed with a combination of black and the other process colors. Black alone, no matter how thoroughly applied and even coated (as in some gloss magazines) will have a flat, dead look to it. The inviting, attractive black you see in magazine ads is typically 100% black overlaid with 50-60% cyan or magenta ink. It still looks black, but with a warm, deep tone to it. Much the same is true of car paints - enough black pigment and you won't be able to pull any color out of it, but the addition of a fair amount of red or blue pigment will deepen and richen the black. Work with a good paint shop and ask to see as many jobs with different mixes as possible over time to get a really good idea of the options.
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