Not Ranked
It is not about FFR cheapening the name. That is not the issue at all. Even if they maintain two distinct product lines as I'm sure they will, the current SAI line would no longer be associated with Shelby, his name or his legacy and would just be another replica line. The whole marketing mystique of "Shelby" would be gone.
You understand marketing. It was the reason why all the people bought those Corollas for more money instead of Geo Metros. Marketing perception!!! Name and brand recognition. Once that is gone, the car is no different that an Evverett Morrison or a Classic Roadsters.
Ed
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LIFE IS TOO SHORT TO WORRY ABOUT GOOD GAS MILEAGE
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Utinam logica falsa tuam philosophiam totam suffodiant!
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Last edited by CobraEd; 05-21-2003 at 10:26 AM..
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