[brentfenimore]

Tom Decker,

Cost of goods sold is the most dominate factor in the mix however the breakout of the increase in those goods would be rather extensive so I will use the 3 point answer requested.

1. Hand formed aluminum body- No slam intended towards the Kirkham quality, it is a very nice body however it is a stamping and is mass produced. Have any of you out there ever placed a raw AC or Kimmins body next to a Kirkham, no comparison period. It takes approximately 1000 man hours to hand fabricate a Cobra body and you must therefore pay a premium for it.

2. Original Equipment- The Shelby AC vehicles will include original equipment such as brakes, seating, interior, rear diff and a 42 gallon fuel cell just to mention a few. All components used on these vehicles will be identified as Shelby AC components and will be vehicle specific in that they will carry CSX I.D. numbers for authentication purposes in the future.

3. Authenticity, exclusivity, resale value, pride of product heritage, bragging rights and top of the line Cobra Component Vehicle in the world.

We do not wish to sell thousands or even hundreds of these units, it is planned to be a premium product for the top end of the spectrum. Not a slam at any other component vehicle but it is as close as you can get to the originals and is an authentic COBRA.

R Brent Fenimore