While we are on the subject of 'money motivation', let me relay an anecdote I heard this week. Living in Austin, I have a number of friends in the music and film industries, and one just returned from two weeks in Hollywood where he had been pitching some TV show ideas.
He said that the WHOLE 'town' is currently gearing up for films, and TV shows based on 'GREEN' issues, and they see this as THE MAJOR MONEY earner for the foreseeable future!
Perhaps the UN will make Angelina Jolie their 'Ambassador for Green', or perhaps Paris Hilton in her new 'socially concerned' persona...as I said before, we are all doomed anyhow...put your foot down on that Cobra accelerator!!! (perhaps you will even run over Angelina and/or Paris!!!)
Glyn