Thread: Explain this "Cobra"
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Old 08-12-2009, 02:23 PM
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Location: Ottawa, ON
Cobra Make, Engine: 2002 Superformance w/392 stroker
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Carroll Shelby sold the trademark to the name "Cobra" to Ford for $1 back in the 1960s. Ford has been using the moniker on Mustangs, Torinos and whatnot for decades now. I assume Shelby is licensing the name from Ford for his continuation cars.

As far as the kit car/replica industry is concerned, Shelby has been asserting his trademark rights to the Cobra body shape and has been suing manufacturers on this basis as they have not been licensing the design and paying royalties to him.

I'm no lawyer, but that's how I understand things to be.
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