NASCAR TV Advertising

Don · #1 (**permalink**) 02-26-2008, 08:23 AM

From USA Today:

FOX:

" Ad time for the Feb 17 Daytona 500 NASCAR race sold out faster than last year at 15% higher prices, $550,000 per 30 second ad. The rest of it's race season is 90% sold. "

Ron61 · #2 (**permalink**) 02-26-2008, 08:29 AM

Well they certainly got their moneys worth at Fontana. They showed the darn commercials all day until 11 PM and then again Monday when they ran the races.

Ron

Ron61 · #3 (**permalink**) 03-03-2008, 06:48 AM

I watched the race at Las Vegas yesterday and thought it was pretty good. Still a few things to get straightened out on the new cars but that is normal. Like making sure Jeff Gordon's radiator stays on the car. All in all so far I like the new car better than those others as I feel there is better racing and they don't fly apart every time they brush the wall. I still feel the word STOCK should be dropped from the series though.

Ron

Don · #4 (**permalink**) 03-03-2008, 08:11 AM

Ron, I look at the word stock in the same manner as Gasoline Alley and Carburetor Day at Indy, just part of the heritage.

Other than leaving the S for stock in NASCAR, I do not recall NASCAR actively promoting the word. Identification of the racing series by changing NASCAR would be challenging.

Ron61 · #5 (**permalink**) 03-03-2008, 08:50 AM

Don,

You are right, but I just get tired of their mouth pieces who keep referring to the race as a stock car race. Why not change it to Specialty car or something.

Ron