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James Baldwin 11-08-2003 06:44 AM

I am in the business of building products around licensed brands, so I am always interested anyone who is able to make a buck in licensing products. But the top brands are very rarely (if ever) the best products. Conversely, the lowest priced brands are not always the lowest quality products. It is always much easier to make money on a name brand than on an unknown (otherwise, us marketing guys would be working at McDonalds).

I certainly can't fault the groups making money on Shelby licenses. Without licensing to these companies, where does Shelby make his money? Just a way of life.

As much I as I like to poke fun at some of the Shelby branded recreations (Eleanor, new GT350, guitars), I certainly won't fault Shelby or the people behind it for trying to make a buck. All I hope is that it does not tarnish the brand enough to affect the resale values of the Cobra line.

Bud Man 11-10-2003 06:59 PM

Ya know, if this latest Stang even LOOKED like the original R Model it would be overpriced at 93,000 frogskins. It's missing more than the details...it's missing Remington, Brock, Dowd, Miles, et al. Someone will buy them...but it sure makes the originals look more and more like a bargain

Well, as a good friend's dad (a Mercedes dealer) used to say, "There's an a$$ for every seat"..

That's a good thing.

Yours in EXACT replicas.......

Bud

:JEKYLHYDE :JEKYLHYDE :JEKYLHYDE


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