05-13-2010, 03:05 PM
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CC Member
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Join Date: Mar 2010
Location: Salt Lake City,
UT
Cobra Make, Engine: KMP611 / 427SC, 427 SO/482 by Keith Craft
Posts: 17
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Not Ranked
I echo the comments by Juggernaught, you are going to want to spend some time and energy building a search engine strategy. Most people are going to use google to find parts and if you are not there, they will go to a site that is. You need the traffic first or the game is over. I feel your internal search tool is a bit rough. I would recommend adding a simple search box where someone could enter a sku number if they know it (the majority of people will know it if that are ordering parts online). You may also want to start using a cookie that allows your site to assist me in the future. Meaning that if I search for a 2007 Mercedes Benz SL65, your site would keep track of that and help me streamline my search in the future by pre-populating my information or better yet asking me if I am here looking for information on the SL65 when I return. If you don't have inventory for a particular search that is done, I would ask the user if they would like to be contacted once you find the parts or when they are in stock. With the above feedback on cookies, you will need to get your privacy policy in place. I also agree that you should add price details.
Good luck with the eBusiness!
Chris
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