Quote:
Originally posted by Brett J. Bolte
Richard-
You have the technology niche- amatuer racers who want to drive old Cobras as fast around corners as a new Ferrari.
I have a lot of admiration for the small businessman, who developes new things and takes them to market. Go luck.
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Brett,
I agree with your post and understand your points.
But I was speaking about machine times, not marketing of the Cars.
(I probably screwed up here again. It seems that I am very poor at communication of my thoughts.)
Rest assured, JBL is not going to play the numbers game nor pander to the overall market.
The JBL is a labor of love, or better described, an experiment in engineering and fabrication.
Each car as it is built has improvements and development that please the builders. (This means JBL Dave and Myself.)
We understand that it takes a very special buyer to want a JBL.
The buyer must have a desire for the most advanced bits and a almost insane desire for quality of fabrication and function.
Jbl most certainly leaves the major market to others such as ERA, SAI, and Kirkham.
I hope that everyone out there understands that the JBL is not for everyone.
It does not try to compete in the "Cobra" marketplace.
It only competes in the owners desires for the best of experiences in a "Vintage" competition type motorcar.
The Brits will undertand. IE, Marcos. Aero Morgan, TVR, etc. They understand these types of cars quite well. And play with them better than anyone.
Odd is it not, that this is where the whole Cobra thing started.
But look where it has gone.
The market is no longer true to it's roots of performance.
It is now a market of perception and dreams.
But, as any MBA will tell you. that is all that counts when it comes to moving units.
The JBL will never become a MBA's dream.
Re: marketing advice
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