Nascar '09

[Bartruff1]

If that was ever true it might have been when they actually raced cars that were at least similar to the cars that you could buy...eg Trans Am in the 60's and Stock Cars in the 50's. NASCAR is whistling past the grave yard now, there are not 15 teams that have budgets to make them competitive. To hear the double talk by the big three about the need to market thru NASCAR is just laughable, it is simply boys and their toys. If you can name a car that increased market share by racing (Porche, Ferrari) , I can name 20 that had great success and are now long gone. Both Hendrick and Penske are very big dealership companies. The dealers are in big trouble. Penske is a public company (PAG) and you can look at their filings, it isn't pretty. Roush is very dependent on the auto industry. I can not believe that the big three, or even the big 4 if you include Toyota will be able to justify to their stockholders the cost of racing. I understand Honda is out of F1. I would not be surprised to see racing return to it's roots and I for one think that is a good deal.

[Ron61]

Win on Sunday sell on Monday...yea right !

Actually I have read 1 (one ) story about that that was true. Back in the early days of drag racing being the craze, one of the brothers that owned Grand Spalding Dodge told it. He said that he liked to work in the garage and his brother preferred office work, so he was out in the garage with the mechanics and some kid came in and told him that if he would give him a set of spark plug wires and plugs he would paint their name on his car for the weekend races. He said he didn't even know what drag racing was but after talking to the kid, went over to the parts department and told them to give him what he wanted. He said he then forgot about it until Monday morning when they had 5 people come in and tell them they wanted a Dodge just like the one that won at the drag races Sunday. But so far as NASCAR goes, I don't think that has been much of a selling point for many years.

Ron

[elmariachi]

Originally Posted by Bartruff1

To hear the double talk by the big three about the need to market thru NASCAR is just laughable, it is simply boys and their toys.

Originally Posted by Ron61

Win on Sunday sell on Monday...yea right !Ron

Of course now, its "Win on Sunday, run out on Monday and git yer "America Online, Callaway, Domino's, Gillette, Old Spice, The Home Depot and Sprint." It isn't even about the cars anymore, they are buried in the fray as rolling billboards. And the fans (my teenage son being one) have no recollection of what real stock car racing was. All they know is " I need me some of that Gillette Body Wash 'cuz Tony and Jeff use it."

I think major reform is headed NASCAR's way, and I'd like to see a driver change too. The Young Punks like Tony couldn't keep their tempers in check if another driver outraced their ass because they simply had a better car.

[Ron61]

Originally Posted by elmariachi

Of course now, its "Win on Sunday, run out on Monday and git yer "America Online, Callaway, Domino's, Gillette, Old Spice, The Home Depot and Sprint." It isn't even about the cars anymore, they are buried in the fray as rolling billboards. And the fans (my teenage son being one) have no recollection of what real stock car racing was. All they know is " I need me some of that Gillette Body Wash 'cuz Tony and Jeff use it."

I think major reform is headed NASCAR's way, and I'd like to see a driver change too. The Young Punks like Tony couldn't keep their tempers in check if another driver outraced their ass because they simply had a better car.

Boy is that ever so. I don't listen to the interviews at all as they spend all their time trying to remember who all they are supposed to thank for their great triump. I too feel thast NASCAR is going to face a major change very soon. But in my case I really don't care as I much prefer the other types of racing.

Ron

[Bartruff1]

The kid might be right about the body wash, but I don't even know what a body wash is !!!! I know the agencies will argue that minutes of eyeballs will convert to sales and will generate all kinds of $'s worth of airtime minutes but to tell you the truth I am very skeptical that Dupont or Tide can produce any evidence to show a positive improvement in sales as a result of their involvement in NASCAR. I personally don't recall ever buying a product based upon advertising but then I am not in their 18-35 demographic Target (No pun intended) . Now if the kid actually has the girls climbing all over him let me know about it as soon as possible.