Shelby Fest and the Public.....

[BMK]

Hi all,

The main track day for the Shelby Fest is the 23rd of March - the Saturday.

As we have some great sponsors who kick in a lot of dollars and product, we thought we would promote the Saturday track day to the motoring public.

Both supporting the sponsors and promoting Cobra ownership.

I am looking for some ideas along with your support to get more of the motoring public along to watch the track events and meet our members, participants and sponsors.

Any ideas, connections, advertising that we can get for free etc. would be
appreciated.

To date I have forwarded event details to the Melbourne Sun newspaper for their motoring section the week before.

I have sent event details to Unique Cars and Just World Cars. Also to the RACV for their motoring event section.


Just World Cars have offered free magazine give aways for anyone who turns up and they will supply show bags that the sponsors are invited to put promotional material in on the Friday - handing out to public on Saturday.

Just World cars have also offered to do some adds in their magazine a couple of months prior.

I secured some sponsorship from McDonald's local Owners at Wangarratta and Hume Highway 1 and 2. They will cover the cost of some radio adds that cover the entire northern region of
Victoria. Inviting the general motoring public to come along.

One of the other options is to invite Ford car clubs to make a day run and a display in the car park behind the canteen.

Additionally, we will and have discussed inviting competitive Mustang and GT Ford owners to bring their cars and be part of the track and events.

Just a few ideas so far.. But I am looking for any ideas or contacts you may have in papers,
magazines, radio etc...

Thanks guys let's get things out there and public