David Kirkham Testify Before The Senate Finance Committee

[mreid]

David, I'm very proud to have you represent me and to add my thoughts. I hope they are helpful.

You would like to think that these committees are unbiased, however most have a preconceived idea of the desired outcome and are looking for input that supports their position, not discredits it. While this is unfortunate, it is helpful for you to know this going in. Here are my thoughts assuming this is the situation here:

1. Know your committee. What states do they represent and what are the key revenue generators for those states? What party do they each represent? What have they published that gives some insight into their position (agenda, desired outcomes, positions and perspectives)? Who else is testifying, what do you think their agenda will be, and why do you think they were chosen?

2. Pick two or three key points you want to demonstrate not make (for example flat tax, elimination of loopholes, and simplification of documentation). Demonstrate your points through reference to respected sources that are not partisan, biased, or easily discredited. Focus on the two or three points only and try not to stray. Also, don't let any agenda driven questions get you off your points. Watch for questions that try to manipulate your desired position. Remember, most are lawyers and all are politicians, so they won't be able to help themselves in this area.

3. Tell them what you are going to tell them, tell them, and then tell them what you told them. Sage advice from a mentor of mine years ago on making a short, but impactful and memorable presentation. You will only have a few minutes to make your points, so pick the most important and stick to them.

Good luck, man! I know you will be fantastic!

Mark