ERA ad idea: IE: I'm so unloved these days

[tkb289]

Bill,

Clever AD … might just work!

This may seem like a stupid question ( so I'll apologize in advance ) but along with a different approach to the AD, have you tried advertising in other places aside from Club Cobra? Maybe casting a wider net would find the right person for your car.

For the photos, as mentioned above, Curt Scott's photo guide is excellent. Also maybe try a different camera (borrow one?) or exposure setting, as color response and fidelity can vary from camera to camera. Also, try some shots on a overcast day, or just as the sun sets for more even lighting to bring out the true color of the car.

It's a great Cobra at a great price, that's for sure! I hope you find a good home for ERA 188 … I know how much you lust after an FIA

[mrmustang]

Originally Posted by tkb289

Bill,

Clever AD … might just work!

This may seem like a stupid question ( so I'll apologize in advance ) but along with a different approach to the AD, have you tried advertising in other places aside from Club Cobra? Maybe casting a wider net would find the right person for your car.

For the photos, as mentioned above, Curt Scott's photo guide is excellent. Also maybe try a different camera (borrow one?) or exposure setting, as color response and fidelity can vary from camera to camera. Also, try some shots on a overcast day, or just as the sun sets for more even lighting to bring out the true color of the car.

It's a great Cobra at a great price, that's for sure! I hope you find a good home for ERA 188 … I know how much you lust after an FIA

I need an overcast day when it is not pouring and I can get home before the sun goes down, no doubt about it. I'm going to take better shots per Curt's excellent web page instructions, might even list it on his web site, just depends how quickly I want to sell it.

Thanks,

Bill S.

[kgs365]

Bill

the car is beautiful...but ERA Chas nailed it..and please take this with a grain of salt ...(and a stiff drink)..a newer ERA has had some improvements that your car does not..the price you are asking is not that far away from a new ERA built to how an owner would like..if you have $45K to spend you most likely have $50K to buy new and set up how you want it (color, interior, motor etc..Jag rear end vs. ERA rear end)..I appreciate you not wanting to lose $$$...but Bill this is a car not a mutual fund!...most cars depreciate...you buy and sell all the time..there is certainly a better market for these toys in the $20K to $30K range then $40K to $50K (unless its an original classic, and even those have lost significant value in these times, I think you even said your business is down 30%...?...peoples disposable income has also decreased)...

[mrmustang]

Originally Posted by kgs365

Bill

the car is beautiful...but ERA Chas nailed it..and please take this with a grain of salt ...(and a stiff drink)..a newer ERA has had some improvements that your car does not..the price you are asking is not that far away from a new ERA built to how an owner would like..if you have $45K to spend you most likely have $50K to buy new and set up how you want it (color, interior, motor etc..Jag rear end vs. ERA rear end)..I appreciate you not wanting to lose $$$...but Bill this is a car not a mutual fund!...most cars depreciate...you buy and sell all the time..there is certainly a better market for these toys in the $20K to $30K range then $40K to $50K (unless its an original classic, and even those have lost significant value in these times, I think you even said your business is down 30%...?...peoples disposable income has also decreased)...

yes and no, I do agree with some things you are saying, but show me where you could find a car with my drivetrain for less? There are 427 center oilers, and 428 CJ cars out there, but not many sideoiler powered ERA's currently on the market. Again, I can wait, it's not a fire sale, yes I'd like one of the two current FIA's listed for sale here, but if I don't sell, I don't sell. I guess that to me is the differences right now. Eventually I'll find the right buyer who loves what he sees. Usually the first person who comes to look at it buys it. In this case it will be the second person, as the first person I took out for a ride and it started to drizzle, and he flipped out asking me how I could drive the car in anything but perfect weather (he was one of those who diaper wipes his daily driver when he gets home, or at least that is what his wife told mine while we were out for a spin). The car is what it is, a nicely built, well taken care of weekend driver. Either you love it as it is, or you do not. As for price, many out there cannot squeeze that extra 5K and then only have a roller, some can, again, that is not for me to say one way or the other. Once again, I do appreciate your insight on this thread.


Sincerely,

Bill S.

[patrickt]

Originally Posted by mrmustang

... as the first person I took out for a ride and it started to drizzle, and he flipped out...

Bill, do you not let prospective buyers drive it themselves?

[mrmustang]

Originally Posted by patrickt

Bill, do you not let prospective buyers drive it themselves?

No, I took him for a drive. If someone insists on driving it themselves, then they had better come up with my full asking price in cash and I'll have my wife hold it until the car is safely back in my garage. With that in mind, I actually pissed off a potential buyer of Rogers car because I told him that he needed to do that before he was allowed behind the wheel. I told him it is quite simple, if you die in the car, I do not want to have to chase after your widow for the funds to cover my loss of my car. Funny he never came out to look at it .


Bill S.

[patrickt]

Originally Posted by mrmustang

...I actually pissed off a potential buyer of Rogers car because I told him that he needed to do that before he was allowed behind the wheel. I told him it is quite simple, if you die in the car, I do not want to have to chase after your widow for the funds to cover my loss of my car. Funny he never came out to look at it .

Uhh, that might sour me a bit as well. But I can see both sides of the issue....

[WarrenG]

Originally Posted by kgs365

Bill

the car is beautiful...but ERA Chas nailed it..and please take this with a grain of salt ...(and a stiff drink)..a newer ERA has had some improvements that your car does not..the price you are asking is not that far away from a new ERA built to how an owner would like..if you have $45K to spend you most likely have $50K to buy new and set up how you want it (color, interior, motor etc..Jag rear end vs. ERA rear end)..I appreciate you not wanting to lose $$$...but Bill this is a car not a mutual fund!...most cars depreciate...you buy and sell all the time..there is certainly a better market for these toys in the $20K to $30K range then $40K to $50K (unless its an original classic, and even those have lost significant value in these times, I think you even said your business is down 30%...?...peoples disposable income has also decreased)...

$50K for a small block maybe. No way you're going to get a sideoiler in it for $50K.

[DanEC]

Originally Posted by WarrenG

$50K for a small block maybe. No way you're going to get a sideoiler in it for $50K.

I agree. I'm building my ERA myself, doing just about all the work including paint. Using a Keith Craft built 428 and toploader and there isn't any way it is going to come in for under $55K. A sideoiler would probably be another $3K on that. And ERA kit prices have gone up $2K since I took delivery of mine.

Dan

[kgs365]

..great looking car...if you really want to sell it lower the price to reflect the age and color....pouring money into changing carpets, seats etc....doesn't make sense....the price your
($45K) asking is in the neighborhood of a new car..if people are going to spend $45K for a toy they will spend $5 to $10K more to get a new car in the color of their choice