
03-28-2008, 08:18 AM
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Senior Club Cobra Member
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Join Date: Nov 1999
Location: Folsom,
CA
Cobra Make, Engine: ERA 623, 427 S/C Cobra. Ford FE 428 Cobra Jet, Ford Nascar TL 4speed - with a touch of raw; "less is more" theme
Posts: 3,887
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Not Ranked
Perceived value is the key
On the topic of "Getting the word out there"....
People will like them even more once they bring the price down to reality; and no matter how good they are. Obviously I had been talking with the wrong people on these tires a while back regarding heavy bulk discounts. I had looked into a bulk purchase discount for WSCB attendees to arrange to buy like 50 sets, and got no traction there. No perceived discount offered. Like I said, probably not dealing with the right person. If you are trying to help get the word out, it happens naturally by referral when more people buy the tires. A LOT more people will buy them once they move from a good value to a great value status. After the first earlybird shockwave started winding down, I-phones started selling like crazy again once they brought the price down a little closer to reality.  That's my .02 cents on it FWIW.
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Duane
Western States Cobra Group 1998-2016.
Last edited by decooney; 03-28-2008 at 08:22 AM..
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